Bringing a playful collaboration to life
E-commerce
For the home of the KENZO x H&M collaboration, Feels Like broke out of the traditional e-commerce grid to create an experience blending equal parts inspiration and shoppability.
In the spirit of the playful collection we devised ideas for some of the shots in the grid to come to life (controlled by scrolling), some even having interactions across image boundaries.
CREDITS
Feels Like
Creative Direction, Design, Animation, Engineering
Photography
Jean Paul Goude
Oliver Hadlee Pearch